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Written on 05.09.2020

How to Create Tech Company Names to Dazzle Customers

Tech company names should not be left to the very end, but rather should be developed alongside your initial ideas. Explore tech domain names now!
How to Create Tech Company Names to Dazzle Customers

Aftandil Shahbazli

Author

Tech company names or web domains should not be a second thought. Let’s say you have just been struck by a great tech startup idea while taking a shower. You have elaborated more, and are ready to start your business venture. You might be forgetting something, that’s right, the name for your tech company! Tech company names should not be left to the very end, but rather should be developed alongside your initial tech company names ideas. 

 

It’s no secret that a person will first know a company by its name. After you discover a company, you start to get familiar with its products and services. This then gives you a full perception of the business or company. The name of a tech company, or any other company for that matter, is essential. The reason for that is any given person has an attention span of around eight seconds. Your company name should be able to turn heads and grab attention in that short amount of time! 

 

It is highly likely that the industry you are going for already has fierce competition and already carries massive amounts of marketing noise. Having a sub-par company name, can leave you unnoticed by the general public for prolonged periods of time. As a small business, or someone who is just getting started, having early recognition is important. Reason being that, after you have picked the right name and gained notice, you can then pull in potential customers with a great marketing strategy. If you do not know where to begin, worry no more, because the point of this article is to give you ideas on how to create tech company names that can dazzle your customers! Let’s dive in!

 

Brew up a storm - Come up with the best tech company name ideas!

No, not that kind of a storm, but a brainstorm! This may not seem like rocket science, and it isn’t. The idea might seem cliche at first, but it can be more than useful, remember how you might have come with the idea for the company as a shower thought? Why should the name for the company just pop into mind? 

 

tech company names

 

The best way to brainstorm would be to sit with other company officials, even friends, and try to generate a big list of domain names that might initially come to mind. Writing anything that comes to mind is a good idea, never pass up even a goofy suggestion, as it might be perfect with a little altering. Initially, if you fail to brainstorm or you simply cannot get that buzz you are looking for, you should try various activities to get in the mood and try again.

 

After everyone has put their tech company name ideas on the table, then comes the filtering part. At first, irrelevant names should be removed to make things easier and only leave the names which are acceptable to be chosen. Depending on how many domains have been suggested, most of them will most likely be rejected from the get-go. It is also essential to notify the team members about what you are exactly looking for in regards to the name. This can help you from getting unrelated suggestions in the first place. 

 

After a little trial and error, you will have a list of short well generated names that you can further filter. Do not be in a hurry to settle on one of the cute tech names just yet, because there are other factors you need to consider. 

 

Tech company names that are tech-friendly!

Being on the lookout for creative names for tech companies should not steer you from the crucial aspects of brand and web development. Technology company names should be easily found on the search engine result page. This is the mere demand of the digital age, and even if you are known, but cannot be accessed easily via Google or other search engines, you have already lost priceless amounts of customers. 

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Everyone looking for the type of product or services you offer should already be your customer, and anyone passing by can be a potential one. If a client were to type any relevant keyword into the search box of Google, Bing, or any social media hub, he or she should be able to come to your only domain quickly. This makes it essential to not choose common technology company names. If you were to make this mistake, your website would be more likely to be buried deep in the Google search results pages. What was the last time you went beyond the first three links presented by Google as the result of your search? Let alone pass the first page of the results?

 

To avoid such complications, you should always be ready to run tests for the name you are considering. If the name or set of names turns out to be search-friendly and does not come up too often on Google, you are already off to a good start. 

 

A name that mirrors the brand

creative names for tech company

 

The cute tech names you have chosen for your company should do more than just be catchy. You have to remember that the tech company names you are considering will have to carry the essence of the brand you are building. The name should be able to express your core beliefs as a business. A potential client must be able to see your company name and already get a sense of what you offer. 

 

Take, for example, Turbo.az, a car sales website from Azerbaijan, which rose to fame very early due to its simplistic and easy to remember name. Many other websites tried to get a piece of the cake by similarly naming their websites, but they were a bit too late. The developers of Turbo.az went on to create similar websites that sell various items. They created websites with names like Tap.az, which translates to “find.az” and Bina.az, which also translates to house.az. These website names have grown in popularity and have created cult followings of their own. Almost everyone in Azerbaijan at least knows the name of turbo.az and has an idea of what they represent and offer. 

 

Finding creative names for a tech company like the ones mentioned above, can help you secure a prosperous and rapid climb in the tech industry. Having the right perception, will result in the wanted brand identity in the industry. 

 

Conclusion

So then, finding tech company names for your new tech business should not be too much of a struggle. The critical thing to remember is that tech company names are more than just what you call your company. It should be a name that should spark recognition regardless of the industry. Once you settle on a name for your tech company, changing it down the line can prove to be more harmful than you expect. Finding a unique name will certainly not be a walk in the park, but it will be an experience that will carry the company legacy!

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